Hi, I’m Edgar Briseño

UX-Driven Product Design Leader

Hi, I'm a passionate Product Designer and UX/UI Strategist committed to crafting seamless solutions that bridge the gap between user needs and business objectives. Dedicated to continuous educational growth in the ever-evolving design landscape.

Experience

Sr. UX Designer

June 2022 - Present

 

Camino financial

It is a US fintech focused on financing small and medium businesses. It has financed nearly 10,000 companies.

  • UX Stakeholder my main objective is to coordinate all the areas responsible for the user experience.

  • Collaborate with various areas to understand the needs of the user and the business.

  • Understand the different acquisition channels to iterate thinking about a better user experience.

Sr. Product Designer

October 2021 - June 2022

 

Oyster

It is the financial platform for business owners that empowers them to grow. It offers payment and credit services.

  • Onboarding experience. It involves operational experience and customer experience.

  • I lead the Design system squad, I coordinate with different areas to create consistent experiences.

Sr. Product Designer

February 2019 - October 2021

 

albo

The first challeger bank in Mexico that creates a easy way to open a debit account.

  • Research and analysis of people’s behavior to save and invest.

  • Definition, development and implementation of financial products.

  • Help create the albo design system.

  • Analysis of architecture, UI and UX to create a multiproduct app.

  • Definition of a framework for the iteration of savings and cryptocurrency products.

UX / UI - Content Producer

July 2016 - July 2018

 

Kolo DS

The first digital signage company in Mexico, leader in creating digital experiences for retail.

  • Customer experience design, focused on clients KPIs.

  • Content producer for digital signage and interactive design.

  • Creative design for retail project for clients like Adidas, BBVA and

    Samsung.

  • Lead digital integration projects.

  • Motion Graphics design.

Multimedia designer

Sep 2014 - May 2015

 

INC-UNAM

Institute of nuclear sciences, science communication area.

  • Understand the physical phenomenon of gravity for content creation.

  • Animation design.

  • UI and UX for interactive papers.

Multimedia designer (Temporary)

Sep 2012 - Sep 2013

 

SEP

Initial education area for parents. This area focuses on creating teaching materials for new parents.

  • Work with a multidisciplinary team, psychologists, social workers and educators

  • Design and production of audio visual material, posters, presentations and educational videos.

Very soon you will be able to read more about my experience on my Medium page 😉